MEET YOUR NEW FAVOURITE DESIGNER

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my fav drink

Brand, website and packaging designer for female founders, and mentor to designers who want to run their studio properly. Based in Greater Manchester. Working with brands all over the world.

I've spent 10+ years making small brands look like big ones.
Brands I've worked with
Brands I've worked with
the very short version

I spent years in-house, designing for brands like BEAUTY BAY, Regatta and The Fragrance Shop, and seeing my packaging land on the shelves in Boots and Superdrug. It taught me what makes people stop, pick something up and actually buy it.
In 2021 I went out on my own, because I wanted to give female founders that same big-brand thinking, without the big-agency price tag or the stuffiness.
Now I design brands, websites and packaging for founders all over the world, and help other designers build studios they love too.

From in-house designer to running my own studio
drink outline drink filled
my fav drink
From in-house designer to running my own studio
the very short version
drink outline drink filled
my fav drink

I spent years in-house, designing for brands like BEAUTY BAY, Regatta and The Fragrance Shop, and seeing my packaging land on the shelves in Boots and Superdrug. It taught me what makes people stop, pick something up and actually buy it.
In 2021 I went out on my own, because I wanted to give female founders that same big-brand thinking, without the big-agency price tag or the stuffiness.
Now I design brands, websites and packaging for founders all over the world, and help other designers build studios they love too.

tap to see my journey

Cap and gown era

Graduated and threw myself straight into the design world.

2015

Fast Fashion era

As an in-house designer at In The Style, I learnt fast and juggled a lot, from their rebrand to website graphics.

2015

My own jewellery business

Alongside my design job, I ran my own jewellery company, Jenems, with my sister!

2017

After Bootea, I worked on loads of marketing campaigns and got my packaging into some massive retailers. 

Packaging in Holland & Barrett

2018

Working with Mmmmitchell

Whilst at Beauty Bay, I had the pleasure of working alongside MUA legend, Mitchell. We worked on the packaging for his new eye shadow palette.

2019

The lockdown pivot

Alongside my full time job, I ran a online print business, Design By Emma! This was the start of working for myself and COVID has a lot to answer for!

2020

Design By Emma is born

I made it official, after juggling my side hustles and full time jobs, I took the plunge and started my studio full time! I began working with female founders.

2021

Going global

Clients in Canada, America and Mexcio all wanted to work with me on their branding, packaging and website designs.

2021 Onwards

Working with big brands

Ive achieved so much including speaking at a Adobe event, becoming a creative market ambssador and changing the lives of so many business owners.

Now
My journey, so far
Things you should probably know about me

When I'm not on my laptop, you'll find me with my ipad, working away on procreate

Im obsessed with my ipad

Ever since I can remember I've loved all things arts and crafts and still run my online print shop

Maker at heart

I love all animals, but dogs and cats have my heart. You'll often see Teddy, Bee and Dolly all over my socials – the best co-workers!

I'm an animal lover

As much as I love my job and work, give me a mountain over a desk any day.

Happiest outdoors

Show me a cute café and I'm there. Matcha in hand, laptop open, working away.

Matcha, always

Yes, really double trouble since day one. She's my biggest supporter and I even had my own jewellery business with her!

I'm a twin

I've had my packaging on shelves and online, from Mr Barnaby's dog treats to Bootea in Boots.

I know retail

Design without strategy is just decoration. It might look nice, but it won't bring in sales or grow with your business.

Strategy first, always

A jewellery business, a online print shop, markets and etsy. I know what it takes to run a online business, which is why I want to help you

I've sold products myself
I've been in your position before...
I've been in your position before..
I know retail

I've had my packaging on shelves and online, from Mr Barnaby's dog treats to Bootea in Boots.

I've sold products myself

A jewellery business, a online print shop, markets and etsy. I know what it takes to run a online business, which is why I want to help you.

Strategy first, always

Design without strategy is just decoration. It might look nice, but it won't bring in sales or grow with your business.

for designers

1:1 calls and Taught By Emma, helping designers with pricing, clients and running a studio they actually enjoy.

The Mentor Hat

for founders

Brands, Shopify and Showit websites, and packaging for founders in beauty, wellness, food and lifestyle.

The Designer Hat
two hats, one Emma
Designer & Mentor

If you need someone to chew your ear off about how importrant branding, strategy is within the design industry I'm your gal! 

Speaking + Workshops

If it'll genuinely help me (and my audience), send it over!

Product Features

Reels, carousels and tutorials for Design By Emma and Taught By Emma.

Content Partnerships

brands, let's collab

I love working with brands that make life better for founders and designers. If you've got a product, tool or event my audience would love, let's chat.

Let's Collab

1:1 calls and Taught By Emma helping designers with pricing, clients and running a studio they actaully enjoy.

for designers

The Mentor Hat

for founders

Brands, Shopify and Showit websites, and packaging for founders in beauty, wellness, food and lifestyle.

The Designer Hat
two hats, one Emma
Designer & Mentor

Reels, carousels and tutorials for Design By Emma and Taught By Emma.

If it'll genuinely help me (and my audience), send it over!

If you need someone to chew your ear off about how importrant branding, strategy is within the design industry I'm your gal! 

Speaking + Workshops

Product Features

Content Partnerships

Let's Collab
Brands, let's collab

I love working with brands that make life better for founders and designers. If you've got a product, tool or event my audience would love, let's chat.